In a world driven by productivity and efficiency, the importance of care often takes a backseat. However, the aesthetics of care offer a refreshing perspective that emphasizes the value of nurturing relationships, promoting well-being, and creating meaningful experiences. In this article, we will explore how the aesthetics of care can positively impact both businesses and our lives in general, fostering ...

Aesthetic Intelligence in Healthcare ...

Fotini Mitsou, a young passionate chef, talks about food aesthetics. ...

Mina Apostolidis talks about chocolate aesthetics. ...

During hard economic times, you would expect consumers to look for bargains and be less concerned with amenities, but also businesses to respond with low prices and plain products and services. So why many companies, in food, tourism, home, telecom e.t.c. markets follow another tactic? How important is the sensory brand experience? How business deal with sensory brand experiences For ...